ANB

The challenge:

Overcome mobile banking limitations

The Arab National Bank (ANB), a leading financial institution in Saudi Arabia, recently undertook a transformative project in collaboration with Finshape. The project, titled "Money Stories," commenced in early 2023 and reached its public launch in May 2024. Despite initial delays due to regulatory approvals, the project aimed to enhance ANB's mobile banking experience by integrating personalized financial management (PFM) features.

Before the partnership with Finshape, ANB faced significant challenges in providing their customers with detailed insights into their financial activities. The bank's mobile application lacked even basic transaction history displays and simple financial summaries. This gap hindered customers from effectively managing their finances, leaving them without a clear understanding of their spending patterns and financial health.

The solution:

Delivering personalised financial insights

ANB's goal was to implement a robust PFM solution that could offer their customers categorized views of their expenses, presented through intuitive and visually appealing charts and screens. This need led them to Finshape, known for its expertise in delivering cutting-edge financial technology solutions.

Finshape introduced the "Money Stories" solution to ANB's mobile banking platform. This feature allowed ANB's customers to categorize their expenditures, visualize spending habits through engaging graphics, and receive insights into their financial behavior. The project initially faced a significant pause, but once resumed, Finshape worked diligently to ensure timely delivery.

ANB discovered Finshape through direct sales efforts and chose them over other competitors due to Finshape's proven functionality, professional consulting services, and the ability to deliver a tailored solution that met ANB's specific needs. The strong relationship and Finshape's reputation for timely and effective implementation were key factors in this decision.

The result:

Empowering users with financial insights

The implementation of the "Money Stories" feature marked a significant improvement for ANB. Customers now had access to a comprehensive view of their financial activities, enabling better financial planning and management. This development particularly impacted retail customers, providing them with tools to make more informed financial decisions.

ANB was particularly proud of the professional partnership with Finshape, which resulted in a feature-rich, user-friendly solution that aligned with their vision of modern banking.

Enhanced money management

Assets

Portfolio