How incumbent banks can win the SME market of tomorrow
From Neglected Opportunity to Market Leadership
"How incumbent banks can win the SME market of tomorrow" eBook explores the challenges and strategies of creating successful digital banking experiences for SMEs in Benelux. It delves into the importance of solution architecture, the complexities of personalizing customer experiences, and the value of embracing an ecosystem business model. The eBook highlights the need for continuous adaptation, holistic approaches, and the transition from service provider to trusted advisor and empowering banks to unlock hidden opportunities in the evolving SME banking landscape.
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Chapter Highlights:
- Chapter 1: SMEs in Benelux face credit gaps and rigid banking systems, paying a 2–4% premium over corporates.
- Chapter 2: Compliance is intensifying, but banks can turn it into a source of trust and efficiency for SMEs.
- Chapter 3: Fragmented digital journeys slow SME growth, making seamless, outcome-driven banking essential.
- Chapter 4: Banks must shift from selling products to becoming proactive partners who anticipate SME needs.
- Chapter 5: Fintech challengers set new standards for speed and transparency, but incumbents can win with trust and scale.